The Fabric of Hip Hop, Puma

In celebration of the 50th anniversary of Hip Hop, this spot is an anthem for the historic genre of music, and the instrumental role Puma has always played in the culture.

Executive Producer + Line Producer; bid, oversight + coordination of pre-pro communication, agency communication, budget management, set schedule + on-set management, post supervision.

Agency - Burrell
Prod Co - Easy Mondays
Director - LOBOS
DP - Franklin Ricart